Earlier this year I audited my own website.
57,300 impressions over three months, 38 clicks. Average position 36, page four, while every client site I managed sat between 13 and 26.
The obvious diagnosis was bad titles. That was wrong. What was actually happening: one broad query I could never win made up 37% of my impressions, several of my "position 1" rankings weren't real rankings at all, my blog was competing against itself across 23 near-duplicate posts, and my homepage linked to six URLs, none of them a location page.
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I fixed it and published the whole thing, including the embarrassing parts.
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That's the standard I hold your reporting to.
why ongoing
Why monthly, and not a one-time project
A one-time SEO project is a snapshot. It fixes what's broken today and then slowly stops being true.
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Google changes. Competitors publish. Your rankings drift. Someone on your team edits a page and removes a title tag without knowing what it did. Reviews go stale, and in the local pack, review freshness is weighted heavily, so standing still is the same as sliding backward.
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Ongoing work exists because local search is a position relative to your competitors, and they don't stop.
every tier
What every plan includes
Regardless of which tier you're on.
Reporting that says what happened
Rankings, traffic, calls, and form fills, plus what I changed and whether it worked. Including when it didn't.
Google Business Profile management
Posts, photos, Q&A, category and attribute accuracy, and review monitoring. For most local businesses this moves more than the website does.
Technical monitoring
Broken links, missing meta descriptions, page speed, crawl errors, and structured data. I catch regressions before they cost you.
You talk to me
Not an account manager relaying messages to a contractor. The person doing the work is the person you email.
No contract
Cancel any month. If the work isn't producing, you shouldn't be locked in.
The Plans
Three plans. Real prices.
Priced openly because you shouldn't have to book a call to find out what something costs.
Foundation
$295
/month
Google Business Profile management and review monitoring​
Monthly technical audit and fixes​
Rank tracking on your core local keywords​
Monthly report with recommendations​
Small site edits as needed
Right for: established businesses with steady referral flow who need to stay visible, not conquer new ground.
Up to 2 hours. For businesses that need to hold their ground.
Most Chosen
Growth
$495
/month
Everything in Foundation, plus:
One new page or substantial content piece each month​
Location page development for the areas you serve​
Citation building and NAP consistency work​
Internal linking and site architecture improvements​
Competitor tracking: what they rank for that you don't​
Quarterly strategy call
Right for: businesses in competitive local markets, or anyone expanding into new service areas.
Up to 4 hours. For businesses that need to hold their ground.
Partner
$995
/month
Everything in Growth, plus:
Google Ads management alongside organic​
Two content pieces monthly​
Conversion work: landing pages, forms, and what happens after the click​
Priority turnaround​
Monthly strategy call
​month one
Month one is different
The first month isn't maintenance. It's the audit: a full crawl, query-level analysis of your actual Search Console data, competitor comparison, and a prioritized list of what's costing you.
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Then we fix the biggest things first. Most sites have something significant and unglamorous wrong: pages competing with each other, a broken internal link structure, a Google Business Profile with the wrong category. Those get handled before anything else.
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You get the audit findings whether or not you continue past month one.
straight talk
What I won't tell you
That I can guarantee a position
Nobody can. Anyone who does is either lying or planning to rank you for terms nobody searches.
That results come in 30 days
Google Business Profile changes can move within weeks. Organic ranking work is three to six months. Anyone promising faster is selling something else.
That more content is the answer
It usually isn't. My own site got measurably worse from publishing more, 23 posts competing over four topics. Deleting most of them was the fix.