Technical SEO
Fixing what stops Google from crawling and understanding your site: speed, mobile issues, broken links, redirects, duplicate pages, indexing problems, and structured data.
SEO Services
SEO that gets your business found.
Rank higher on Google for the searches your customers actually make. Real fixes, real content, and reporting that tells you what happened, from the person doing the work.
Most small business websites don't have a design problem. They have a findability problem.
A beautiful website on page four of Google brings in the same number of customers as no website at all. SEO is how you fix that: making sure Google understands what you do, where you do it, and why your site deserves to rank above the competition.
What's Included
What SEO actually involves
On-page optimization
Titles, descriptions, headings, and copy written around what your customers search for, so each page has a clear job and a real chance to rank for it.
Content that ranks
Service pages, location pages, and articles that answer real questions. Not keyword-stuffed filler: pages people actually want to read and Google wants to show.
Local SEO
Your Google Business Profile, reviews, and the map pack, where most local calls come from. More on local SEO.
Authority and trust
Directory listings, consistent business information, and earned links that tell Google your business is real, established, and worth ranking.
Honest reporting
Every month you see what was done and what changed, straight from Google Search Console. No vanity metrics, and no hiding the months that were slow.
How It Works
How I work on your rankings
Audit first
A full crawl of your site, your Search Console data analyzed query by query, and a look at who ranks above you and why. You get a prioritized list of what's actually costing you.
Fix the foundation
Technical problems and quick wins first, because pages already sitting on page two are the fastest ground to gain.
Build what's missing
New service and location pages, better content, and a stronger Google Business Profile, aimed at the searches with real buyers behind them.
Measure and adjust
Monthly reporting on rankings, clicks, and calls, and the next month's work aimed at whatever the data says matters most.
The Plans
Three plans. Real prices.
Priced openly because you shouldn't have to book a call to find out what something costs.
Foundation
$295 /month
- Google Business Profile management and review monitoring
- Monthly technical audit and fixes
- Rank tracking on your core local keywords
- Monthly report with recommendations
- Small site edits as needed
Right for: established businesses with steady referral flow who need to stay visible, not conquer new ground.
Up to 2 hours. For businesses that need to hold their ground.
Start with FoundationMost Chosen
Growth
$495 /month
Everything in Foundation, plus:
- One new page or substantial content piece each month
- Location page development for the areas you serve
- Citation building and NAP consistency work
- Internal linking and site architecture improvements
- Competitor tracking: what they rank for that you don't
- Quarterly strategy call
Right for: businesses in competitive local markets, or anyone expanding into new service areas.
Up to 4 hours. For businesses ready to gain ground.
Start with GrowthPartner
$995 /month
Everything in Growth, plus:
- Google Ads management alongside organic
- Two content pieces monthly
- Conversion work: landing pages, forms, and what happens after the click
- Priority turnaround
- Monthly strategy call
Right for: businesses where the phone ringing depends on being found, and where a competitor is currently beating you.
Up to 6 hours. For businesses that want to lead their market.
Start with PartnerWhy Me
SEO from someone who also builds websites
Most SEO companies can only report on problems with your website. Because I design and build websites too, I can actually fix them: slow pages, messy structure, missing pages, broken redirects. That's a big part of why my clients' sites move.
Age Management of West Michigan nearly doubled their organic traffic after a redesign and ongoing SEO. And I hold myself to the same standard: when I audited my own site, I published everything I found, including the embarrassing parts.
Ongoing SEO runs on the monthly plans above, with no contracts. If you need a site that's built to rank from day one, start with web design.
Common Questions
SEO questions
How long does SEO take to work?
Quick wins, like fixing titles on pages that already rank on page two, can show up in a few weeks. Real ranking growth usually takes three to six months, and it compounds from there. Anyone promising page one in 30 days is selling something.
Do you guarantee rankings?
No, and nobody honest can. Google doesn't take requests. What I can promise is real work on the things that move rankings, and reporting that shows you exactly what changed.
Can you do SEO on a website you didn't build?
Yes. I do SEO on almost any platform: WordPress, Squarespace, Shopify, Wix, and custom-coded sites. If someone else built yours, I review it first so every change is safe.
What's the difference between SEO and local SEO?
SEO is your whole website ranking in regular search results. Local SEO is about nearby customers: the Google map pack, your Google Business Profile, reviews, and "near me" searches. Most local businesses need both, and my monthly plans cover both.
Can I start with just an audit?
Yes. A one-time audit is $100: the full crawl, your Search Console data analyzed query by query, a competitor comparison, and a prioritized list of what's actually costing you. If you go on to a monthly plan afterward, that $100 comes off your first month.
Is there a contract?
No. My monthly plans run month to month, and you can cancel any month for any reason. You keep everything produced while you were a client.
Will you work with my competitor?
No. One client per industry per market. If you're a roofer in Grand Rapids, I won't take another Grand Rapids roofer while you're a client.
Let's Build It
Let's see what your site
could look like
Tell me about your business and I'll design a free mockup of your homepage. If you love it, we build it. If not, no harm done.
Free mockup · no cost · no commitment